The world is set to experience a significant shift in wealth distribution, with nearly $31 trillion expected to be passed down to younger generations over the next decade, according to the 2024 Family Wealth Transfer report by Altrata. This massive transfer of wealth, surpassing the gross domestic product of the [...]

The luxury market is undergoing a profound transformation. As we approach 2025, brands must adapt to a landscape shaped by a new generation of affluent consumers, a reimagined definition of luxury, and a digital-first approach that transcends traditional marketing strategies. To remain relevant and desirable, luxury brands need to rethink [...]